• Jasnoor Sandhu

Aluna Jewels & SandKalstles

Updated: Jun 29

Interview with Madelyn, owner of Aluna Jewels


Every week, we spotlight a small business. This week, we are spotlighting Aluna Jewels, and its founder, Madelyn! We gave Madelyn a series of questions:

1. Tell us a little about you as a person (background, education, hobbies, etc.)

2. What is the mission and vision you have for your business?

3. Tell us a little about your experience being a small business owner.

4. How has COVID-19 impacted your business?

5. Are there any products you would like to specifically mention?


These were her responses:


1. Hello! My name is Madelyn, I’m a sixteen year old small business owner from Ontario, Canada. I’m an honours student in Hamilton. Growing up, I’ve always been an entrepreneur at heart and a natural leader. I’m passionate about art, music and physical activities, such as tennis.





2. When I launched my handmade jewelry business, Aluna Jewels, I had a few goals in mind. While handcrafted jewelry is mainly the spotlight of my business, I also promote gratitude and self love. I want to help women and girls find their passion. I use my social media platforms to showcase my personal passion so they can feel inspired.


3. Starting a business has always been a dream of mine, and that dream has turned into a reality. I launched Aluna Jewels in late February of this year (2021) and it has been an amazing experience. My small business has given me a reason to wake up in the morning and an outlet for my mental health. It’s taken many hours of hard work and dedication. I have so much left to do and a long journey ahead of me, but I cannot wait to see where it gets me.


4. The COVID-19 pandemic has affected my business in a positive way. If it wasn’t for the time at home, I would’ve never been able to start my own business. The extra time staying inside drove me crazy, but also helped me discover who I am, and what I want for the future of my business.


5. Each piece of jewelry I’ve created has a unique colour combination and design. I truly think there is an item for everyone and their personality. With summer approaching, I’m looking to release bracelets and anklets. My business and products are ever-changing but the heart and mission of it are not. I will continue to create and share my passions with people while providing them with a little piece of art for wherever they go.





Madelyn’s jewelry pieces are hand-crafted, and it’s amazing that she is using her creativity to make each piece uniquely aesthetic, simplistic, and eye-catching. Her jewelry goes well with any occasion, and can make it look like effort was put into any dull outfit. Madelyn’s passion for her jewelry is inspiring and we hope it can motivate others who are hesitant to showcase their own talents, or start new things. Be sure to check out her shop!


Interview with Sandra and Kalvin, owners of SandKalstles


Every week, we spotlight a small business. This week, we are spotlighting SandKalstles and its founders, Sandra and Kalvin! We gave them a series of prompts:

1. Tell us a little about you as a person (background, education, hobbies, etc.)

2. What is the mission and vision you have for your business?

3. Tell us a little about your experience being a small business owner,

4. What is your experience being an API business owner?

5. Are there any products you would like to specifically mention?


These were their responses:


1. Okay, we're Sandra and Kalvin, and together our ship name is SandKalstles. We're both teachers (both with Bachelors, Kalvin having his OCT and Sandra has an ECE), we're Christian and we love the Lord. Kal is teaching online for Peel and Sandra is teaching SK in-person for a nursery school. We like making things. We just like doing different projects and adding a personal touch to it. Every time we gave gifts, we always added a little something that we also made like candles, soaps, cake pops, and shrinkydink magnets. And a lot of people liked the little gifts we made and kept encouraging us to start a business, so we did.





2. To be able to spread some happiness and love to people around us. And if we're able to spread some gospel in the process, even better.


3. Because SandKalstles started more as a hobby for gifts and to help support communities and events, we haven't really ventured into the business aspect too much. Of course we hope to make some money along the way, but it's really been more of an avenue to experiment with different mediums like painting, shrinkydinks, clay, candles, soaps, flower preserving, resin, woodworks, and other things that we haven't even shown on our pages.


5. We're Filipino and we're proud of it, and we're aware of all the violence happening towards the elderly Asian community, but currently we're not really sure how to show support through our business. I mean we are willing to learn more, since we have used our business to support Syrian refugees in Lebanon recently. We want to be able to use our business to show God's love to others in the world, so it would be great to be able to support the API community as well.

vi) We just released a rose gold collection in May that's still available, but we do have a new collection coming soon. You can take a look at our collection & some of the other stuff we have that are customisable.





It’s wonderful that SandKalstles started out by giving gifts to others, and are still using their business as an opportunity to spread joy to even more people! Although they are a small business, it’s very impressive that they have such a wide variety of products, and are continuing to plan and create more things! We love that they are working with different mediums and are constantly experimenting with their creativity; it’s the mark of a true artist! Their rose gold collection is very lovely, so check it out!




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Address: Westdale Mall | Unit 13, 1151 Dundas St. W, Mississauga, ON, Canada L5C 1C6

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